Mortgage Leads Lists
Mortgage Leads Lists from American Profiles allow you to target the exact homeowner profile to fit your specific
mortgage program, making your mortgage marketing campaign cost effective, and taking your response rate to a higher level! Our Mortgage
Lead Lists can be precisely targeted and are extremely accurate. Guaranteed!
Mortgage Leads Lists Available Selections
- Sale Date
- Purchase Price
- Interest Rate
- Mortgage Amount
- 2nd Mortgage Date
- 2nd Mortgage
- Lender Name
- Home Value
- Loan to Value Ratio
- Loan Type (FHA, VA, CONV.)
- Rate Type (Fixed / Adjustable)
- FICO Scores With Revolving Debt Balances
- Modeled Credit Scores (Sub Prime & Conforming)
- Sub Prime Mortgages with Lenders (Full Record Information)
- Multiple Active Bank Card Holders
- Number of Active Trade Lines
- Dwelling Type (SFDU / MFDU)
- Telephone Numbers Available On All Records
- Mortgage Request Leads (Internet Generated)
We can target homeowners by their ages, incomes, home value, mortgage amount, available equity, length of residence, FICO scores, open credit lines, balances on credit lines, satisfactory credit, derogatory credit, seriously derogatory credit, judgments, tax liens, or bankruptcy (active by date or discharged by date).
We can also target investors with two or more properties, commercial or industrial properties, and almost any other information you feel is significant to target the best prospect for your specific
mortgage marketing program.
THE SUCCESS A MORTGAGE LIST MAKES
Since the advent of printing technology,
communication development has escalated to greater heights.
Nowadays, printing technology had continuously proliferated
in the world of communication through the postal mail
Consequently, the mailing system did not only
serve its basic purpose but has, in some ways, diverted into
a more lucrative function in the world of entrepreneurship
and marketing. That is why most companies had engaged into
the utilization of a mortgage list.
Hence, the mortgage industry followed the
trend of this innovative marketing strategy. They, in turn,
have come to use the mortgage list as their top marketing
technique in order to boost their productivity.
Basically, the mortgage list is a collection
of people’s names and addresses that represents the target
market as far as a mortgage-lending business is concerned.
In many instances, people who are included in a mortgage
list are those who meet specific criteria.
For a company who is dependent to direct
marketing promotions as their way of promoting their product
or services, a mortgage list is considered as a vital
element in accomplishing that goal. Therefore, most
entrepreneurs believed that through the utilization of
mortgage lists, the success of the company on its marketing
promotion is to be expected. It also serves as a cost
cutting technique in substitute to an expensive advertising
strategy at the same time an effective means of increasing
the probability of a more responsive market in terms of
product or services promotions.
Generally, there is a vast array of mortgage
lists; some of the most used mortgage leads are as follows:
1. Basic demographic profile
This classification of mortgage lists refers
to the demographic profile information of the people. The
information contained therein is basically the primary
source of most companies who seek the services of a mailing
Under this category, the name, complete
address, home telephone number, and the zip code of a
consumer are all included.
2. The income data.
This category of mortgage list enumerates the
income profile of consumers. This is very useful to mortgage
lending companies who would like to promote their services
to people who would most likely respond to their promotion
based on their financial capability.
3. FICO scores.
This category delves more on the FICO scores
of the consumers who have an existing credit history.
Most often than not, mortgage companies use
these kind of mortgage leads in the sense that they would
most likely find prospective clients who are aptly suitable
for any kind of mortgage refinancing. In this case, the list
can include those who have low FICO scores and have higher
credit card debts so they are ready to refinance to pay off
the high interest rate credit card balances.
With this type of mortgage list,
mortgage-lending companies will have a greater edge on their
marketing strategy by utilizing the viability of the FICO
4. Home value
Because mortgages probes more on home equity
programs and mortgage lending activities, companies who are
in this kind of business will make use of a mortgages list
with home values as their primary source of information.
This means that people who would most likely seek mortgage
refinancing are those who have higher amount of pending
5. Bankruptcy files.
This category of a mortgage list refers to
those who have already filed bankruptcy cases and who are in
danger of imminent property loss. People on this list would
make good mortgage leads because they would most likely seek
the help of a mortgage refinancing company as an alternative
move in their bankruptcy case, provided that the bankruptcy
proceedings they have filed includes liens on properties
6. Unsettled mortgage loan amount.
Homeowners included on this mortgage list
category would be profitable sources of probable income for
mortgage lenders and brokers. This is because people who
have an outstanding balance on mortgage loans will most
likely divert to other financial solutions such as home
refinancing, home equity, or debt consolidations. Therefore,
mortgage companies usually utilize this kind of mortgage
7. Name of lender.
This type of mortgage list would show a
number of people who have already obtained the services of
other lending companies. To use this as your primary
mortgage lead, you will most likely end up with a number of
potential clients who would also fall for your services or
So, for businesses that are into mortgage
lending, it is best that you use these mortgage lists so as
to help you in obtaining the kind of market suitable for the
services that your company has to offer.
Mortgage leads lists